Question:
Trying to promote my business on a shoes string?
2008-08-31 13:08:29 UTC
Any ideas how to promote it on a shoe string?? x
Ten answers:
Elyse K
2008-08-31 20:00:00 UTC
Knowing what kind of business it is may help us give you better answers :).



Entrepreneur.com has some excellent information about marketing. There are articles such as: 23 Hours to a Great Marketing Plan, 33 Tips for Marketing Success, Get PR for your New Business, 5 Key Ways to Build Customer Relationships to name a few. You can even print them out. A lot of the suggestions are low cost/free.



Go to Chamber of Commerce meetings in your area. You can usually go as a guest to check out the organization and this gives you some contact with other business owners. The one I go to does not pressure you to join and welcomes everyone. It has been the best source of ideas and help. There is also some automatic networking before and after the meeting. When my confidence is failing, I get a little boost just hearing about the struggles and success of the other business owners.



Even on a shoestring you need to look professional and successful. Buy the best quality business cards and stationary you can afford. If you use flyers to advertise print them on good quality paper. It gives the impression you care and are serious about your business.



Finally, no matter what your business is...have you contacted everyone you know and asked them for help either referring people to you for your service, handing out business cards, passing out flyers etc? My dentist ended up referring a bunch of people to me after I told him what I was doing while I was in getting my teeth cleaned.



You never know who knows someone who knows someone who needs your service/product! And, I have found that people really genuinely want to help other people succeed. Good Luck!
2008-08-31 15:07:46 UTC
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devonian2001
2008-08-31 13:16:33 UTC
All really depends on what sort of business you wish to promote You could advertise in your local shops put an advert in your car window for free. Print a poster and put it in the Public Library. Ask some of the in town news agents to put a post up for you. and of course make an internet site for your business.
mark747
2008-08-31 19:17:51 UTC
These are free;

Here are a few sites to help you:

www.1on40.com/491310553 (they are still allowing me to submit sites for free with this)- the affiliate program is free

www.addme.com

www.bidvertiser.com- use the free $20 dollar offer, do $5.00 a day for 4 days

www.hits2u.com/?581064

kijiji.com

www.t2000ultra.com/?rid=46975

adpost.com

salesspider.com

jayde.com

freewebsubmission.com

www.gumtree.com

backpage.com

These cost money, but they are good, and your money goes a long way:

www.myshoppinggenie.com/ezsearch-For $200, you can get your Website or ad on the first page of all major search engines for life,giving away this free, brandable software

www.engineseeker.com



Here is a good reference site that ranks all sites on the web by traffic volume:

www.alexa.com
Ian C
2008-09-02 07:43:09 UTC
Hi, when Istarted up I did some leaflet drops and got a 2 percent hit ratio which was a start.

After that word of mouth is great if you build a good reputation.

I also use local newsagents windows.
Ed Atun
2008-08-31 14:48:47 UTC
Call a reporter for the local newspaper. THey do articles on local businesses in the Saturday paper when news is slow. If that works, offer to go on the local tv morning show at 6am when they need any story they can get.
2016-03-20 21:29:16 UTC
Try getting ur business advertised on other popular websites. It might cost a bit of cash but its a suggestion that will catch alot of attention. Good Luck!!
?
2008-08-31 13:17:07 UTC
You can promote you site for nothing advertising on the net can be free, use networking, sites like facebook, myspace, yuwie, zenzuu or directmatches which are very good because they have blogs and group features plus using their applications can get your links about the net and your having fun while you network.

Add your website url to topsites http://www.topsites.cashclimbers.com they will send you a code to put on your site which people can rate your site and will make it popular plus you can add a banner to the topsite, or add your site to a links directory http://www.links.cashclimbers.com which is all free.
2008-08-31 14:26:06 UTC
Do something newsworthy and the local media will be onto you like a shot. Picture in local paper, interview on local TV radio.
2008-09-01 02:49:43 UTC
Use free ad sites and services like; UK

http://www.sellit-right.com - free for business and products.

http://www.loot.com

http://www.1planet-mart1.com/classifieds/

Pay;

https://www.adwords.google.com/select/Login

Also:

Facebook,Bebo,Myspace,



BTW:Picking and choosing where to advertise is not always the best option.


This content was originally posted on Y! Answers, a Q&A website that shut down in 2021.
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